Nelson Tan asked:


I have a feeling some niche marketers found success in a way that is not publicized on the Net.

What is typically publicized is the way of the “niche blitz”: Cover as many niches as possible en masse and monetize related information. This aims for quantity. Under the duress of time, strategization is sacrificed, and the emphasis is on a repetitive pattern of setting up online systems for monetization through product sales, paid clicks and lead generation, but each one of these niches or systems are not going to pay highly by itself because of a certain ‘herd’ factor pertaining to this idea of a “niche blitz”. Moreover, the maximum human effort that can be possibly expended comes most likely from only 1 person, the marketer himself.

In the Internet Business Manifesto, Rich Schefren had stressed you’re going to hit a limit with all the work done solely by yourself. That’s not how companies grow. I’m already lying to myself when “I AM the company”.

Not only that, the end of your “niche blitz” can come when your niche sites become stale and die down because of one-time setup-and-leave-it effort or “repetition fatigue”.

Of late, because of the expertise I’m known for, business associates have come to propose ideas and work in need of a collaboration to generate leads online. So instead of chasing niches, I’m attracting them. Second, the economy of these offline businesses my associates are involved in definitely deals with a lot more money and possibly have a lesser degree of competition due to its lack of Internet pre-eminence (it may be the same case with competitors in the same industry), but if I should bring the business online, it will certainly be presented from a unique angle and with a unique taste.

The crucial characteristic to note is [b]any form of business that requires a team of players to run it is certainly big enough to share substantial profits for everyone even while your role within the team is a small bit part.[/b] It is what you should be looking for in evaluating a business because you can then fully focus on exercising a specialty skill (for example, lead generation) to the fullest instead of “doing everything from A to Z”, leading to fatigue and aimlessness.

So don’t be embarassed that you don’t consider yourself successful via the “niche blitz” method. Being more selective can be the more profitable way for you.

With this being said, perhaps there are highly profitable businesses within your neighborhood that with your help as an Internet Marketer and if the business permits, they can bring in a lot more profits online! You are merely piggybacking a business and injecting it with a new momentum towards Internet pre-eminence. If you’re not attracting opportunities then you should proactively approach the business owners instead and propose a win-win situation.

I was able to obtain a sample copy of a local businesses approach letter that Paul Evans has used to create an extremely successful business serving as the local Internet expert for businesses in his hometown. I want you to have a free copy.

This is the perfect complement to Andrew Cavanaugh’s special report, “Offline Gold For The Online Marketer”, about selling your Internet Marketing skills to businesses in your local city. The report starts by presuming the reader as a total stranger to business owners and how s/he goes about the process of striking a business partnership to the point when they would be happy to put checks into the reader’s pocket.

Years ago I did a little research out of curiosity and I reprint my personal summary: Out of the 95% of all US companies which are small businesses (categorized as having less than 100 workers), 66% do not believe the Web offers significant opportunities to fuel their growth just because they are local businesses. Only 23% anticipate that online sales will affect their bottomline. So if people say there’s still a lot of potential in online marketing, imagine what’s still being ignored in the REAL world!

If you know very well you would like to take the path of forging alliances with existing offline businesses, read Andrew’s special report to find out how to go about it in the most effective and efficient manner.

chilhyun asked:


keyword:

NEW YORK

Cancer

cellphones

 

NEW YORK – When Amy Morris’ twin boys, then 11, went on an academic trip to Washington last year, she agreed to give them cellphones at the program’s request. But this summer she was dismayed to learn that girls at her 8-year-old daughter’s day camp were using cellphones they’d taken along in their backpacks.

 

“We were outraged,” says the Connecticut mother, who adds that the camp didn’t know. “These girls think it’s a cute game. But it’s inappropriate, and it’s unnecessary.”

 

It’s a signature parenting dilemma of the wireless age: Should kids have cellphones? And how old is old enough? It pits our understandable desire to keep tabs on our offspring – not to mention make them happy – against the instinctive feeling that it’s simply, well, wrong for youngsters to spend their time chatting and texting over the airwaves.

 

Now, there’s further ammunition for Morris and other reluctant parents like her to stand firm: The warning last week by the head of a prominent cancer-research institute to his faculty and staff. Limit cellphone use, he said, because of the possible cancer risk – especially when it comes to children, whose brains are still developing.

 

The warning from Dr. Ronald Herberman, director of the University of Pittsburgh Cancer Institute, was based on early, unpublished data and came despite numerous studies that haven’t found a link between increased tumors and cellphone use.

 

But it’s struck a nerve among parents who already have other reasons to resist their children’s entreaties.

 

“Now we hear about this possible medical risk,” says Marybeth Hicks, an author, columnist and mother of four. “I couldn’t possibly know if it’s real or not. But I know that it’s probably not necessary for most children to have a cellphone.”

 

To her, “it’s part of this whole rush to adulthood – Hello Kitty backpacks for third-graders have cellphone pockets in them! Marketers have skillfully created a groundswell of begging among kids – and we all know that begging can work.”

 

Hicks, whose book “Bringing Up Geeks: How to Protect Your Kid’s Childhood in a Grow-Up-Too-Fast World,” is about just such problems, has personal experience with persistent children.

 

“My 10-year-old daughter thinks she’s deprived,” Hicks says. “She’s been saying she’s the only one at school without a phone, and it’s actually getting to be true.” And her son, she says, was the only kid in his eighth-grade class without a phone. (He just got one, right before freshman year in high school.)

 

Hicks, who lives in East Lansing, Mich., is aware that some parents feel cellphones are an essential security tool for their kids.

 

But, she says, “I always know where my kids are. A cellphone is a tool to negotiate the world once you have the responsibility to be out in the world on your own.”

 

Morris, of Weston, Conn., has decided that for her own kids, middle school is about the right time. “My boys are starting to walk home alone sometimes,” she says. “I want them to have a phone.”

 

Being boys, though, they tend to forget the darned things all the time – especially in situations when they actually need them.

 

So far, Morris has avoided giving one to her younger child, she says, not an easy thing in a society where kids, especially girls, are so sensitive to social pressures. “I think a lot of parents in this country just give in,” she says. She’s especially concerned about the rampant text messaging among the younger set.

 

Statistics from the Pew Research Center show just how deeply ingrained in our daily lives cellphones have become: Fully 78 percent of all adults own them, including 86 percent of 18- to 29-year-olds and 55 percent of Americans 65 and older. Pew doesn’t compile statistics on those under 18.

 

Text messaging, on the other hand, is the province of the young: 74 percent of 18- to 29-year-olds do it but only 6 percent of the 65-plus crowd.

 

Should the latest medical news cause huge concern among parents who have given in? “If you’ve got good reasons for them to have it, I’d go ahead,” says Frank Barnes, a professor who chaired a recent report on the subject. However, he added, “they’ve probably got other things they should be doing.”

 

Ultimately, parents have to make their own rules – but that’s difficult when the social pressure is so strong, says Lisa Bain, executive editor of Parenting magazine. “The age is creeping down,” she says. “Girls tend to get them younger. It’s become a status symbol – it makes them feel grown up.”